Privacy Policy

Last Updated: March 2026

This Privacy Policy describes how HeatSeek ("we", "our", or "us") collects, uses, and shares information about you when you use our mobile application HeatSeek (the "App").

1. Information We Collect

1.1 Information You Provide

We do not require you to create an account or provide personal information to use HeatSeek. The App stores the following data locally on your device:

• Game progress and statistics
• Achievement unlocks
• Streak information
• Game settings and preferences

1.2 Automatically Collected Information

When you use the App, we may automatically collect:

• Device Information: Device type, operating system version, unique device identifiers
• Usage Data: App features used, gameplay statistics, session duration
• Advertising ID: Used for serving relevant advertisements

2. How We Use Your Information

We use the information we collect to:

• Provide and maintain the App's functionality
• Save your game progress and statistics
• Display personalized advertisements (with your consent where required)
• Improve the App and develop new features
• Send notifications about new daily puzzles (if you enable notifications)
• Analyze app usage and performance

3. Advertising

HeatSeek displays advertisements provided by Google AdMob. AdMob may use your advertising ID and other information to serve personalized ads.

3.1 Google AdMob

We use Google AdMob to display advertisements. AdMob may collect and use data as described in their privacy policy:

• Google Privacy Policy
• How Google uses data from apps that use their services

3.2 Personalized vs Non-Personalized Ads

Users in the European Economic Area (EEA), UK, and Switzerland will be asked to consent to personalized advertising. You can choose to see:

• Personalized ads: Tailored to your interests based on your activity
• Non-personalized ads: Generic ads not based on your personal data

Both options will show advertisements to support the free app.

4. Data Storage and Security

Your game data is stored locally on your device using secure storage mechanisms provided by your mobile operating system. We implement reasonable security measures to protect your information.

Important: If you uninstall the App, all locally stored game data will be permanently deleted.

5. Third-Party Services

The App uses the following third-party services that may collect information:

• Google AdMob: For displaying advertisements
• Expo: Development framework (usage analytics)

These services have their own privacy policies governing how they use your information.

6. Children's Privacy

HeatSeek is rated for users aged 10 and above. We do not knowingly collect personal information from children under 13 without parental consent. If you believe we have inadvertently collected such information, please contact us.

7. Your Rights and Choices

7.1 Data Access and Deletion

Since all game data is stored locally on your device:

• You can access your data through the app's statistics screen
• You can delete your data by clearing app data in your device settings or uninstalling the app

7.2 Advertising Choices

• Android: Settings → Google → Ads → Opt out of Ads Personalization
• iOS: Settings → Privacy → Advertising → Limit Ad Tracking

7.3 Notifications

You can enable or disable daily puzzle notifications at any time through your device settings.

7.4 GDPR Rights (EEA Users)

If you are in the European Economic Area, you have the right to:

• Access your personal data
• Rectify inaccurate data
• Request deletion of your data
• Object to processing of your data
• Withdraw consent for personalized advertising

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws. We ensure appropriate safeguards are in place for such transfers.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

• Posting the new Privacy Policy in the App
• Updating the "Last Updated" date
• Showing an in-app notification for significant changes

Continued use of the App after changes constitutes acceptance of the updated policy.

10. Data Retention

We retain your information for as long as necessary to provide the App's services. Since most data is stored locally on your device, you control retention by choosing to keep or delete the app.

11. Contact Us

12. Legal Basis for Processing (GDPR)

For users in the EEA, our legal bases for processing your information are:

• Consent: For personalized advertising (you can withdraw at any time)
• Legitimate Interest: To provide and improve the App, display non-personalized ads
• Contract Performance: To deliver the game service you requested

13. California Privacy Rights (CCPA)

If you are a California resident, you have the right to:

• Know what personal information is collected
• Know if your information is sold or disclosed (we do not sell personal information)
• Request deletion of your personal information
• Opt-out of the sale of personal information (not applicable as we don't sell data)

To exercise these rights, contact us at snigy.singh03@gmail.com

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